Here's another video I produced with LinkedIn's Reid Hoffman and Twitter's Biz Stone. Tweet your best business advice today with #in — read more about that here.
I'll be darned if they don't have a Tim and Eric thing going. On the Silicon Valley tip.
If you've ever needed to compile a unique list of candidates, prospects, or professional contacts, LinkedIn just launched a bookmarking feature called Profile Organizer — check out the video I produced for the product below, and read more about it on LinkedIn's Blog, Mashable, ReadWriteWeb, or WebProNews.
Earlier today, I experienced my first toolbar-upon-toolbar, when LinkedIn's ActionBar doubled down on Alltop's toolbar. So I did the only logical thing and submitted it to StumbleUpon to see if I could get three times my toolbar pleasure. Su.pr! It worked. Then I got all ahead of myself and submitted it to Digg, to see if I could get the Digg Toolbar all up ins for a four-plex of barspam, but every time it went to load, it looked like StumbleUpon's toolbar canceled out Digg's toolbar. Which seems uncool, considering.
Finally I tried to see if I could get Facebook's frame to party down, but I discovered that Facebook's frame doesn't seem to pop up anymore. I checked a bunch of my friends' links to see if any prompted the Facebook frame, and it still wouldn't come out to play. Which got me wondering: has Facebook become the moral leader in the toolbar frame space?
I challenge the Internets to a reach a non-Photoshopped toolbar sextacular (no, as in, six toolbars): game the system to throw on a Digg toolbar, maybe a Twig AdBar, and any other third-party framers on top of the three above. I got you halfway there; the emotional investment is too much for me to take it to the next level. The second half of the challenge would be X'ing out all the frames and successfully navigating back to the original article, which, ironically, is about good social media design.
My latest segment on the LinkedIn Blog ran Monday, and it's quite a scoop. Where else have you been able to catch Hulu CEO Jason Kilar, JibJab CEO Gregg Spiridellis, and Thumbplay SVP Mitch Rotter alongside the "Don't Copy That Floppy" guy and gratuitous tours of the Oscar Meyer Wienermobile? Nowhere, that's where.
Perhaps most interesting in this piece, Hulu CEO Kilar touches briefly on piracy: "You're much better off competing and building a delightful service," Kilar says, "as opposed to thinking that you can stop and shut down things through gateways." That's a quantum leap for anyone in Hollywood. They may have realized that the best way to beat piracy is actually to compete, to actually make it easier to buy or watch your favorites than to steal them. Is that a better investment than millions of dollars in lawsuits against fans and websites? Methinks.
Also check out JibJab CEO Spiridellis touch on the best way to build a brand digitally, and Thumbplay SVP Rotter note that the mobile space is a marketplace that people keep with them every waking hour of the day. According to Juniper, goods purchased via mobile will be a $300 billion marketplace by 2013 ... though perhaps that's a conservative estimate when you're selling pdfs for almost $3000.
UPDATE: See below for how to put video on your profile with Box.net.
With the launch of the LinkedIn Applications platform, creative professionals can finally embed video on their LinkedIn profiles. Whether you're an artist, graphic designer, 3D animator, producer, filmmaker, telejournalist or actor, you need video to visually illustrate your creative accomplishments. It's one of the most common requests I've received when lecturing on LinkedIn. And now you can do it with Google Presentations or Box.net.
The process is simple: use Google Docs to create a presentation and embed a YouTube video in the presentation. Then install the Google Presentation app on LinkedIn and select that presentation to be displayed on your profile. With this solution, people can watch YouTube videos right on your profile. If you prefer to have a list of video files they can download, or a video not on YouTube, you can use the Box.net application to put a fileshare folder on your profile too.
UPDATE: What the demo below doesn't cover is Box.net's excellent capacity to play Flash video right on your LinkedIn profile. So while Google Presentation requires you to embed YouTube into a presentation, Box.net simply requires you to covert the video into Flash format (.flv) and drop it into your profile folder.
See my LinkedIn profile for an example - when you click on the LinkedIn Apps video, it loads and plays because it is in the .flv format. Whereas if you click on the LinkedIn Cannes video, it downloads, because it's in the .mp4 format. Here's a simple step-by-step:
So I've been mighty busy with lots of video editing work, and tonight I can finally showcase what I've been up to. For tonight's release of the LinkedIn Application platform, I produced demo videos for Amazon, Google, Typepad, Wordpress, Huddle, Box.net, Slideshare, TripIt, and two others created by LinkedIn. I also cut a sizzle reel showcasing all of them to entice you into their app-itude:
And btw, the apps are great. Log on to LinkedIn and start using them. So far, my favorites are Box, TripIt and CompanyBuzz, but I'll be trying out the others soon enough.
A series of ongoing celebrity encounters that happen, literally, in my dreams.
Right about the time Microsoft launched the Seinfeld ads, but before they canceled them, I dreamed that I walked into a diner around lunchtime. There, lunching at the counter were Bill Gates and Mark Zuckerberg. As opposed to my other dreams, where I'm old friends with distinguished leaders, I didn't know either of them. They were just there, having sandwiches at the counter. I planned not to bother them, but as I passed the counter, Zuckerberg excused himself, so I stopped and mentioned to Gates that I loved him in the Seinfeld ads. Moreso than Seinfeld, really.
Due to a favorable review in the LA Times, my video coverage on the Cannes lifestyle has garnered the attention of 937 people everywhere! At least, that's the YouTube count after a day. The video, which premiered at LinkedIn headquarters in Mountain View yesterday, was seen by Times blogger Jessica Guynn, who had this to say:
"We think Jon Stewart should give this guy a Palme d’Or. Getzschman is a natural Rob Riggle."
We here at robgetzschman.com laud Jessica's eye for talent and good taste. Clearly she's got a sixth sense about these things. We'll be keeping an eye on her work. See the video below, followed by links to the review and my original post on LinkedIn's company blog.
Link to LA Times tech blog / Link to original post on the LinkedIn company blog.
UPDATE: ValleyWag hails the video as "cheesy", showing that they comprehend the underlying premise of humor. Kudos! And also that Yahoo could take a lesson from LinkedIn's marketing.
UPDATE: Since YouTube doesn't rep the hi-res, download an mp4 of the video:
MUSEXPO, the United Nations of Music and Media, kicks off today in Hollywood. This conference is more international in scope than any of the other music conferences, with a specific focus on building music relationships globally. Once again, if you answer my question posted on LinkedIn, you can be seen in Hollywood — the best questions posted for music industry author Bob Lefsetz will be included in his interview Wednesday afternoon.
Beyond the Lefsetz interview, there are tons of excellent panels and great bands playing each night, as well as the chance to network with hundreds of music industry professionals worldwide. Read up on the list of panelists below at MUSEXPO's website, or click on the names below to see their LinkedIn profiles.
